Brand Resfresh
www.creativereview.co.uk
www.itsnicethat.com
To put the brand back on the map, it was crucial that we created a consistent look and feel across all channels. We’ve freshened up the colour ways to communicate range and innovation, whilst still championing the mouth-watering power of sweet pickle in our imagery. The bold design approach makes the most of the brand’s assets, bringing back some confidence and a bit of swagger but never taking ourselves too seriously.